Final Logo
Video
Based on an early childhood idea of an aardvark and a fox that came together as one. The aardfox was born. An Edmonton musician/producer adopted the name for his music business and reached out to me for a logo. It was finding the right look and feel for his brand that got me excited. An extensive font exploration was taken on and several drawings that finally came down to one iconic symbol. Look at the video below to see how it all came together.